CYCLING TOUR

The coast-to-coast Canadian cycling tour to

ignite possibilities and inspire humanity!


Summer 2022

"You have to believe it IS possible and make it so.

When you make one thing possible, you make it ALL possible."

-JB Owen

JB and Peter embark on this adventure on July 1st, 2022!

POSSIBILITIES ARE ALL AROUND YOU

YOU JUST HAVE TO REACH OUT AND GRASP THEM!


YOUR ADVENTURE IS JUST WAITING TO BEGIN!

10000 KM COAST-TO-COAST

This summer, Ignite founder JB Owen and husband Peter Giesin are setting off on their third annual cycling trip to raise money for charity and inspire others to see what’s possible in their lives!


Their trip takes them from Vancouver, British Columbia all the way to St. John’s, Newfoundland. Join in on the fun as they share updates from their tandem bike and fundraise to build a school in Indonesia.


This summer, along with their mission to ignite possibilities, their goal is to bring humanity together through powerful connection and storytelling by showing people that everyone has a story or experience you can relate too.

HOW IT ALL STARTED

Ignite’s founder and CEO, JB Owen, and husband, Peter Giesin, decided they wanted to get up and do something amazing after being stuck in their home throughout the uncertain early months of 2020. They decided to cycle from Red Deer, Alberta all the way to Ottawa, Ontario to raise money for charity and show the world that any dream was possible. In 2021, they did it again, spending their summer cycling up the Top of the World highway to the Yukon. In total, they’ve cycled over 11,000km.


As they cycled, JB and Peter realized that the moments that truly stuck with them were the moments of genuine, wonderful connection with the kind people they met on their travels. Despite the ravages of Covid, they continued to meet people who, after meeting them for only a few minutes, invited them in for dinner, offered them help, told them the best sights to see, and formed an enduring friendship with them. Many of these complete strangers showed them phenomenal support, unwavering encouragement, and beautiful hidden wonders with an open heart. Being around such amazing individuals from all walks of life showed just how incredible the human spirit is and how precious human connection is.

“Make a conscious choice to live to the fullest, for you, your children, and all the people on this planet. There is no passive position. We can create the life and the world we choose. We can each make our own positive impact.

– JB Owen, Wisdom From the Back of a Bike

OUR MISSION:

To Ignite Possibilities and Impact Humanity

EXPLORE YOUR OWN LIMITLESS POTENTIAL WHILE

WITNESSING THE AMAZING POWER OF HUMANITY

The Ignite Possibilities School of Hope

Ignite is so honored to be partnering with Classroom of Hope, a nonprofit organization that builds schools in areas of need around the world.


Through our Possibilities School of Hope Initiative, we are working to build a school in Indonesia, all through the powerful compilation books and our exciting charity fundraising efforts. The School of Hope will allow impoverished students access to the education they need and deserve.


Building a school doesn’t just impact the students. Providing literacy and education to a community gives them the tools and empowerment to lift themselves out of poverty and create a better life for generations to come.

Building a School, Brick by Brick

Ten thousand bricks will build a classroom, but 35,000 bricks will build an entire school! We are raising funds to purchase 35K bricks toward building an entire school. For every $1 donated, one brick is purchased for the school.


“We are incredibly inspired by Ignite Possibilities and the team that is cycling from Alberta to Alaska and back which is an incredible challenge. The hope that these cyclists are bringing to children in rural Cambodia is going to manifest into a safe and secure learning environment and access to education. We all know that education unlocks the doors of opportunity and it is a human right for every child. Many thanks from the team at Classroom of Hope and our local partner in Cambodia.”

– Duncan Ward, Classroom of Hope CEO, on last year’s cycling trip

SHOW THE WORLD THAT ANYTHING AND EVERYTHING IS POSSIBLE,

CREATE A POWERFUL STORY WORTH SHARING,

AND JOIN US IN OUR MISSION TO BRING

ABOUT A BETTER, BRIGHTER FUTURE FOR ALL

JOIN THE CHALLENGE

You can join us on the journey to 10,000km! When you join the Ignite Canada Coast-to-Coast challenge, you can log your kilometers and move along the map with us. We’re counting any kilometers walked, swam, ran, or cycled. We’re also even counting pages read towards the journey!


When you join, part of your entry fee goes directly to the Ignite Possibilities School of Hope. You’ll also get a gorgeous medal that is yours to keep for taking part in the challenge! Check out the four different membership levels to see all the amazing things we’re offering!

FOUR WAYS YOU CAN JOIN TODAY

LEVEL 1

$49 USD

  • Entry into the challenge
  • A gorgeous challenge medal
  • Virtual Postcards along the way
  • Digital Certification of completion
  • Track progress on the app
  • Street view of your virtual location

Level 1 also includes a $10 donation to the School of Hope!

LEVEL 2

$149 USD

  • Entry into the challenge
  • A gorgeous challenge medal
  • Virtual Postcards along the way
  • Digital Certification of completion
  • Track progress on the app
  • Street view of your virtual location
  • 3 Months of the Ignite What’s Possible Virtual Mentorship

Level 2 also includes a $100 donation to the School of Hope!

LEVEL 3

$559 USD

  • Entry into the challenge
  • A gorgeous challenge medal
  • Virtual Postcards along the way
  • Digital Certification of completion
  • Track progress on the app
  • Street view of your virtual location
  • An Ignite Possibilities T-shirt

Level 3 also includes a $500 donation to the School of Hope!

LEVEL 4

$1199 USD

  • Entry into the challenge
  • A gorgeous challenge medal
  • Virtual Postcards along the way
  • Digital Certification of completion
  • Track progress on the app
  • Street view of your virtual location
  • Your choice of book from the Ignite Series

Level 4 also includes a $1000 donation to the School of Hope!

Earn Your Miles in Many Different Ways!

10,000km is a lot of ground to cover, so we’re inviting you to track your progress with us not just by cycling along (or running, swimming, or walking) but by tracking the number of pages you’ve read! At Ignite, alongside our goal to Ignite Possibilities, we want to foster a love of reading in everyone. That is why for every 25 pages you read, you can track that as 1km on your journey!


Join us in discovering the amazing adventures that await us within the pages of an amazing book. You can read whatever genre, in whatever format you like. As long as you’re reading, it counts!


If you want to join in on the fun on social media, share what you’re reading on instagram and tag @ignitemypossibilities.

The Ignite Humanity documentary and docuseries is set to film summer 2022, as JB and Peter embark on their cycling trip. The series will feature individuals on screen sharing their powerful Ignite Moments, as well as their perseverance, tenacity, and strength.


Virtually and in person, the Ignite Humanity project will feature a diverse and dynamic group of globally impactful people, along with influential celebrities and powerful change-makers. In tandem with this exciting project is the Ignite Humanity book.

For More Information

1-888-377-6117

info@igniteyou.life